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AppsFlyer - Company Overview, Founder, CEO, Funding & Investment Details

Complete information about AppsFlyer including founder details, CEO information, total funding raised, headquarters location, team size, and recent investment rounds.

AppsFlyer company logo

AppsFlyer helps brands make good choices for their business and their customers with its advanced measurement, data analytics, deep linking, engagement, fraud protection, data clean room and privacy-preserving technologies.

HeadquartersSan Francisco, US
Team size1001-5000
FoundedNA

What is AppsFlyer? - Company Overview & Details

AppsFlyer is AppsFlyer helps brands make good choices for their business and their customers with its advanced measurement, data analytics, deep linking, engagement, fraud protection, data clean room and privacy-preserving technologies., the company is headquartered in San Francisco, US.

Who are the Key Executives at AppsFlyer? - Leadership Team

AppsFlyer is led by experienced executives in key positions:

AppsFlyer Company Details & Key Information

Where is AppsFlyer located?

AppsFlyer is headquartered in San Francisco, US.

How many employees does AppsFlyer have?

AppsFlyer has 1001-5000 employees.

How much funding has AppsFlyer raised?

AppsFlyer has raised $210 Million across 6 funding rounds. The most recent funding was completed on 2020-01-01.

Funding Overview

AppsFlyer raised $210 million in a funding round led by General Atlantic, positioning itself as a leader in mobile marketing analytics.

$210 Million
Total Funding Raised
6
Funding Rounds
2020-01-01
Latest Round

AppsFlyer Funding History

Series unknown
2020-01-01
$1.6 Billion valuation

Who are the key investors in AppsFlyer?

AppsFlyer is backed by 1 key investors including General Atlantic. These investors focus on Technology, Consumer, Finance sectors.

AppsFlyer Investor Overview

1
Key Investors
3
Focus Areas
1
Notable Investments

Complete List of AppsFlyer Investors

General Atlantic

General Atlantic is a leading global growth equity firm providing capital and strategic support for growth companies.

Investment Focus
Technology
Consumer
Finance
Notable Portfolio Companies
Riskified

What sectors do AppsFlyer investors focus on?

The investors backing AppsFlyer primarily focus on Technology, Consumer, Finance sectors.

Technology
Consumer
Finance

Featured Investor: General Atlantic

General Atlantic

General Atlantic is a leading global growth equity firm providing capital and strategic support for growth companies.

Notable Investments: Riskified

What are AppsFlyer's future plans?

AppsFlyer AppsFlyer is focusing on expanding its privacy-centric offerings and enhancing its analytical solutions.

AppsFlyer Strategic Outlook

Strategic Focus
Defined
2
Key Challenges
2
Growth Opportunities

What challenges does AppsFlyer face?

AppsFlyer has identified 2 key challenges that need to be addressed for continued growth and success.

Key Challenges for AppsFlyer

1

Navigating privacy regulations

2

Adapting to competition in mobile analytics

What opportunities does AppsFlyer have?

AppsFlyer has identified 2 key opportunities for growth and market expansion.

Growth Opportunities for AppsFlyer

1

Expanding in the Asia-Pacific market

2

Innovating with AI-based tools

AppsFlyer Strategic Position Summary

Key Focus Areas

AppsFlyer is addressing 2 strategic challenges to strengthen its market position.

Growth Potential

The company has identified 2 key opportunities for expansion and growth.

What are the latest news about AppsFlyer?

AppsFlyer has 2 recent news updates covering key business developments and market activities.

AppsFlyer News Overview

2
Recent Articles
Active
Media Coverage
2025-07-30
Latest Update

What is AppsFlyer in the news for?

AppsFlyer is currently featured in news for AppsFlyer Ltd. attends event Mama Africa 2025. and other significant business developments.

Recent News Articles About AppsFlyer

Article 1
2025-07-30

AppsFlyer Ltd. attends event Mama Africa 2025.

At Mama Africa 2025, Appsflyer showcased why mobile marketing is the heartbeat of growth in Sub-Saharan Africa.

myvirgo.co.za
Read News
Article 2
2025-07-18

AppsFlyer Ltd. launched AppsFlyer MCP on Jul 17th '25.

AppsFlyer debuts ai-powered MCP to streamline data access and campaign execution.

martech360.com
Read News

AppsFlyer FAQ - Frequently Asked Questions About Founder, CEO, Funding & Company Details

Find answers to the most common questions about AppsFlyer including information about founders, CEO, funding history, investors, headquarters location, and company details. 13 frequently asked questions covering key information about the company.

AppsFlyer Questions & Answers - Company Information

Q1

What is AppsFlyer?

AppsFlyer helps brands make good choices for their business and their customers with its advanced measurement, data analytics, deep linking, engagement, fraud protection, data clean room and privacy-preserving technologies.

Q2

How much funding has AppsFlyer raised?

AppsFlyer has raised a total of $$210 Million across 6 funding rounds. The most recent funding was completed on 2020-01-01.

Q3

Who are the investors in AppsFlyer?

AppsFlyer's key investors include General Atlantic.

Q4

Where is AppsFlyer headquartered?

AppsFlyer is headquartered in San Francisco, US.

Q5

How many employees does AppsFlyer have?

AppsFlyer has 1001-5000 employees.

Q6

What was AppsFlyer's latest funding round?

AppsFlyer's latest funding round was a Series unknown round completed on 2020-01-01.

Q7

What does the company do?

AppsFlyer provides measurement and analytics solutions for mobile marketing.

Q8

How much funding?

$210 Million

Q9

Latest funding date?

2020-01-01

Q10

Who are the investors?

General Atlantic

Q11

What are the challenges?

Navigating privacy regulations Adapting to competition in mobile analytics

Q12

What are the opportunities?

Expanding in the Asia-Pacific market Innovating with AI-based tools

Q13

Latest news?

At Mama Africa 2025, Appsflyer showcased why mobile marketing is the heartbeat of growth in Sub-Saharan Africa. AppsFlyer debuts ai-powered MCP to streamline data access and campaign execution.

More Information About AppsFlyer

For additional details about AppsFlyer, including the latest news, funding updates, and company developments, explore our comprehensive company database. Find information about startup funding, company valuations, executive leadership, and business intelligence data.